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Data Analysis of Hot Trends in Journalism and Communication Based on Knowledge Graph

By: Bingqi Yin 1, Yanxue Wang 2,3
1School of Drama, Film and Media, Dalian Art College, Dalian, Liaoning, 116699, China
2School of Communication, Baicheng Normal University, Baicheng 137000, Jilin, China
3Center For Research in Media and Communication, Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, UKM Bangi 43600, Selangor, Malaysia

Abstract

In the process of gradually deepening the study of journalism and communication in China, scholars of journalism and communication have made great theoretical improvement and good development in their continuous study. In order to explore the research hotspots in the field of journalism and communication in recent years, this paper, based on the bibliometric analysis method, collected and counted the data of the articles in the top ten journals in journalism and communication, classified them systematically, and used CiteSpace software to draw the relevant knowledge graph. This paper made a detailed analysis of the research hotspots of journalism and communication by using the knowledge graph through the selection of ten major journals of journalism and communication. According to the data, the frequency of media convergence, social media, short video, international communication and digital news was 55, 48, 39, 36 and 24 respectively, and the centrality was 0.51, 0.40, 0.31, 0.22 and 0.21 respectively. The study found that from December 2021 to November 2022, the five research hotspots of the ten major journals of journalism and communication mainly included media convergence, social media, short video, international communication and digital news. In the future research in the field of journalism and communication, attention should be paid to the intersection and integration of communication, sociology and other related disciplines to increase the proportion of empirical research in the field of journalism and communication.