The regular characteristics of economic behavior are important considerations for the optimization strategy of market development. In this paper, based on Agent’s Modeling and Simulation (ABM) methodology technique, a physical model of macroeconomic system is established in the context of China’s economy, and mathematical economic methods are integrated to propose a model for the evolution of China’s macroeconomic system. Subsequently, the single leader single follower Stackelberg game theory is used as the theoretical framework, and the multi-leader single follower Nash-Stackelberg game theory is further proposed to analyze the occurrence mechanism of economic behavior. By applying this analytical method to the optimization of the market revenue allocation of the wind power merchant alliance, the overall revenue of the wind power merchant is improved compared with that of the pumped storage unit before joining the alliance, and the revenue of pumped storage is as high as 8.54 times of that of the original one. It shows that the analytical model designed in this paper can effectively leverage the multi-leader single-follower Nash-Stackelberg game theory to realize the win-win situation in the market strategy.