In higher vocational education, English courses are always running through them. English ability is an important part of higher vocational education. Effective English teaching is very important to improve students’ English ability in vocational colleges. In this context, based on the ARCS model, this manuscript has designed a high-quality college English teaching optimization and talent training model, with a view to solving the problems of students’ low interest in grammar learning, and then through the model parameter selection and strategy optimization, improve the impact of professional English training, so that inefficient teaching can be transformed into efficient teaching. The experimental results show that the average score of the experimental layer is much higher than the average score of the experimental layer, and the experimental layer has made great progress. The accuracy of the model exceeds 93.89%. The T test of the model has T values of 8.461, 3.421 and 5.230 respectively in English class recognition, attitude towards teachers’ questions, and English class learning attitude, and the numerical value is lower than 0.01, indicating that the ideal bow pattern can effectively improve the students’ forward-looking language and professional enthusiasm.